Welcome to Genesis Marketing Group! We are a leading sales rep group representing the finest inspirational gift manufacturers and publishers to the retail market nationwide. We have been a trusted partner since 1970 and seek to provide the highest professionalism and integrity to the retailers and vendors we work with. We look forward to serving you!


Celebrating 50 Years!

Genesis is incredibly grateful to be in its 50th year serving retailers by representing the finest inspirational gift suppliers and publishers. Over the decades, we have seen many changes in this industry, but through it all, Genesis and the partners we represent have adapted, grown stronger, and we are more confident than ever about the future of our industry. We value our longstanding relationships and remain steadfast in our commitment to spread the message of God’s love in the products we represent. We look forward to continued growth and the chance to make an even bigger impact in the next 50 years! 


About Us

We represent some of the strongest gift manufacturers and publishers in the industry – DaySpring, Ingram/Spring Arbor, Kerusso, Carson Home Accents, Creative Brands, Howard’s Jewelry, Harvest House Publishers, Simon & Schuster, and many others.

Our sales representatives are personable, professional, and persistent—many have been with Genesis for more than 10 years and have a strong grasp of the retail gift and bookstore market, both in their individual accounts and geographic regions. We have an excellent reputation for providing outstanding service to our accounts and provide national and international coverage within a single network of experienced sales professionals.

Our goal is to cover every product category for our market while keeping the number of companies we represent small enough to devote ourselves whole-heartedly to each one.



Genesis Marketing Group was founded by Dana Sullivan in 1970 and quickly became a leading rep group in the inspirational products retail market. In 2006 the company was purchased by Becky Spragins who is the Chairman of our Board of Directors. David George joined Genesis in 2005 and has served as President since 2007. Tim Morgan came on as CEO of GMG Holdings, Inc. in 2008. Our corporate office is located in Greenville, South Carolina.